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Through the study of this course
(1) Knowing the structural interpretation of the previous sociological mainstream, the students will be able to master the origin, the relationship between cultural concept, culture and structure (society) in development, transformation and debate.
(2) Through extensive reading of existing research model articles, the students can grasp the cultural perspective to interpret several social phenomena (Cultural Society: understanding the cultural influence on social processes) or the basic skills to analyze cultural phenomena (Sociology of Culture: understanding the social influences on cultural formations).
(3) Help the students to be familiar with classical and contemporary empirical research and theoretical literature on culture, and help graduate students to choose, standardize and complete their own research topics (including cultural and structural content topics).
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The overall aim of this subject is to establish the foundations of innovation and entrepreneurship, and use tools such as design thinking and lean startup strategy to create values. Students will acquire a broad overview of principles, theories, and practice of innovation and entrepreneurship, together with an understanding of key tools, skills, and attitudes required to operate in an entrepreneurial environment. On successful completion of this subject students should be able to:
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Explain the range, scope and complexity of the issues and problems related to the strategic management of technology, innovation and entrepreneurship
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Analyze and evaluate various approaches to managing innovation and entrepreneurship, in both startup and mature organizations
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Apply major innovation theories and entrepreneurial tools (e.g., design thinking, lean startup strategy, open innovation) to the analysis of case studies
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Explain the innovative and entrepreneurial evolution and phenomena taking place today
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This course studies and interprets political issues in the Middle East. Topics include its geographical position, historical evolution, civilization, development, relationship between church and state, religion, revolution and reform, war and peace, and oil economy. The course combines a realistic perspective of theory with practice.
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This course is an introduction to the basic content of strategic communication of various organizations (local, global, business, social) in China. Based on the theoretical viewpoints and constituent elements in the fields of strategic management, public relations, organizational communication and marketing communication, this course introduces the core ideas, viewpoints, components, subject nature of the new research direction of strategic communication, and emphasizes its development in China.
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The purpose of this course is to provide learners with an overview of asset pricing and asset allocation—how economic actors (individuals, organizations) allocate their limited wealth or resources to diversified financial assets such as stocks, bonds, and derivatives, in order to obtain a reasonable cash flow and risk-return characteristics. The course is divided into four parts. The first part covers fundamentals of investment, which focuses on the research object, meaning, process, markets, and instruments of the investment. Part two covers the capital market equilibrium theory and includes the mean-variance theory, capital asset pricing model (CAPM), exponential model and the arbitrage pricing theory (APT), the efficient market hypothesis (EMH), and behavioral finance theory. Part three consists of the analysis and valuation of securities. This section introduces the valuation and analysis of three categories of financial instruments, fixed-income securities, equity securities, and derivative securities. Part four covers fund investment management and performance evaluation. After the valuation of investment instruments, the next procedures are assets allocation according to the risk appetite of different investors, investment funds management, portfolio management, and investment performance evaluation.
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This course examines common data structures and their implementation, including stack, queue, string, binary tree, tree and graph; common retrieval, indexing and sorting methods, including linear table, hash table, inverted file, B-tree and other common retrieval and indexing technologies, insertion sorting, shell sorting, heap sorting, quick sorting, cardinal sorting and other common sorting algorithms and their time and space overhead; common algorithms and their implementation, including divide and conquer, recursion, backtracking, greedy method.
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The course is designed from the perspective of cultivating digital art design and creative thinking abilities, and presents the basic knowledge and practical methods of digital art design, and enhances aesthetic appreciation and practical ability to adapt to the broader visual culture environment in the future.
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This course revolves around the three topics that Kant focuses on (scientific knowledge, morality, beauty and natural purpose) and four related questions (what can we know? What should we do? What can we hope? In the final analysis, what is a person?), based on Kant's three major "critiques."
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This general education course explores the interactive relationship between literature and history. The course examines nine works from Shakespeare related to British history, and organizes teaching activities around these works. The course guides students through the original works, introduces relevant history, and the interactive relationship between history and literature, and organizes course discussions and performance activities.
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The course covers architectural appreciation, architectural criticism, and creative thinking in architectural design. By interpreting the development history of ancient and modern Chinese and foreign architectural and environmental landscape aesthetic creation, and important achievements and creative thinking of designers in architectural creation, the course cultivates students' independent thinking ability and creative thinking, and opens up creative imagination and enlightenment.
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