COURSE DETAIL
This course offers a study of Spanish spoken in everyday situations. Topics include: shopping; Spanish and Latin American gastronomy; popular festivals and holidays; Barcelona neighborhoods; public transport; activities on a night out; activities for a weekend in Barcelona; colloquial expressions.
COURSE DETAIL
Topics in this Methodology of Political Science course include: the logic of research in political science; problem of causality in political science; case and variable studies; the comparative method in political science; theories and hypotheses; research design; data collection techniques; data analysis; visualization, preparation, and report of research papers.
COURSE DETAIL
This political geography course covers the following five themes: space and power; the hegemonic political space of modernity-- state and nation; the space of interstate disorder-- geopolitics; the space of legitimacy-- electoral geography; place and social movements.
COURSE DETAIL
This course offers a study of world history in the twentieth century. It explores secular problems of Europe, how to address them, and assesses democracy as a form of government. Topics include: Cold War; golden years and welfare state; political changes in Europe and the US; social changes; youth revolt and women's liberation.
COURSE DETAIL
This course focuses on the process of globalization, including global markets, international corporations, digital communications, and media convergence, which has created a new ecosystem for marketing, advertising, and branding. It also discusses popular culture and its influence on these areas as well as a cohesive idea of collective or generation imaginaries. This course offers a study of this influence by examining the representation and construction of different brands and cultural ideas in the new Spanish context through case studies of both local and global brands.
COURSE DETAIL
This course offers an introduction to various international business disciplines including international management, international finance, international marketing, international accounting, international business operations, and international business law. It examines the vision and tools required to effectively manage the challenges that globalization, changing world markets, and cultural differences demand. This course discusses industries, competitors, regions, and markets from the perspective of practicing managers and the reasons behind global differences. Finally, it offers an overview of the different areas of international business and their contributions to the foundation of global business and management.
COURSE DETAIL
This course examines the main theoretical approaches to human memory and information representation in the human cognitive system. It provides an analysis of memory using an understanding of psychological processes while taking into account the biological, evolutionary and cultural context. Other topics covered include memory systems and structures, and memory processes.
COURSE DETAIL
COURSE DETAIL
This course focuses on international public relations as a form of strategic communication to create and maintain beneficial connections between an organization (corporation, NGO, or government agency) and its audience in other countries. It explores the functions of international public relations and the techniques used to achieve strategic goals based on the objectives and needs of each case. This courses analyzes the conceptual factors of an organization's environment in different countries that impact public relations activities.
COURSE DETAIL
This course offers a systematic approach to different types of decision-making problems that allows for thoughtful, sensible, and better decisions that are effective and applicable in a real context. It focuses on the determination and criteria for comparing and assessing different alternatives (certain, uncertain, and risky). This course introduces the game theory reasoning method in a context of complete information. Specifically, it analyzes the concept of equilibrium both in situations of simultaneous and sequential decision-making, and rationalization through a process of dominant alternatives or backward induction.
Pagination
- Previous page
- Page 39
- Next page