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This course offers a rigorous examination of the theory and practices relevant to brand management. Its core objectives are to provide an understanding of the important issues in crafting and evaluating brand strategies, to provide the appropriate theories, models, and analytical tools that enable managers to make well-informed brand management decisions, and to provide a platform for students to apply these principles.
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Environmental economics provides theories and techniques, which help students understand some important and controversial issues, such as climate change, nuclear power, recycling policy, and traffic congestion charging. Frameworks taught at the course can be used to evaluate various important policy questions such as: should air regulations be tightened or loosened? Does economic development necessarily result in a high environmental price? Is there a "Race to the Bottom" in environmental regulation? Are we running out of oil and other natural resources? What are the costs of climate change in the UK and other countries? Analysis of various political facets of environmental policymaking are an important part of the course.
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The course provides an up-to-date picture of the underlying basis for, and treatment of, a range of neurological and psychiatric disorders. It illustrates how established information underpins the use of current drugs for treating these conditions and how emerging theories and experimental outcomes inform future drug development.
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The course introduces the notions of Fourier series and Fourier transform and to study their basic properties. The course is devoted to the one dimensional case in order to simplify the definitions and proofs. Many multidimensional results are obtained in the same manner, and those results may also be stated. The Fourier technique is important in various fields, in particular, in the theory of (partial) differential equations. It is explained how one can solve some integral and differential equations and study the properties of their solutions using this technique.
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The course is divided into two main sections. Following a brief historical introduction to the discipline, students explore classical concepts and theories of IR, including power and anarchy (realism), cooperation and human rights (liberalism), norms and identity (constructivism), followed by critical perspectives on global politics such as class and dependencies (Marxism), gender and the patriarchy (feminism), and exploitation and orientalism (postcolonialism). In the second section of the course, students investigate pressing global issues like terrorism, AI, and the climate crisis, which have fundamentally altered the conduct of international politics. Finally, the course concludes with a discussion of future (im)possibilities for global politics.
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Students learn about the science of wellbeing, including wellbeing as a measure of welfare and its different conceptualizations such as evaluations and experiences of happiness; behavioral scientific phenomena uniquely captured by wellbeing such as adaptation to changing life circumstances, our tendency to make mistakes and mispredict what actually makes us happy, and relative comparisons (or jealousy); and how happiness differs between individuals and societies. Importantly, students then learn how to apply these insights to policy-making, including policy design, appraisal, and evaluation. Students are being familiarized with wellbeing theories and frameworks; data, measurement, and survey design; methods for wellbeing policy appraisal, including cost-benefit and cost-effectiveness analysis; wellbeing policy evaluation; social welfare; and wellbeing interventions.
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This course deals with some of Aristotle’s most influential ideas. Students begin with one of his ethical works, the NICOMACHEAN ETHICS, and then move on to his metaphysics in the CATEGORIES. Students then look at Aristotle’s ideas about nature, causation, the infinite, place, and self-motion in his PHYSICS. Throughout the course, students consider questions of interpretation, try to understand how Aristotle’s ideas fit together and engage with his views and arguments critically.
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This course equips students with an in-depth understanding of what competition law entails, alongside the broader policy issues that it raises. The focus is the structure and substance of the EU competition rules with a comparative assessment of other competition systems, particularly the laws of the United States. Since most competition systems globally borrow from one or both of these jurisdictions, the intention is to provide students with the necessary understanding and skills to address antitrust problems wherever in the world they arise.
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Intellectual property is at the core of all modern economies. Digital technologies are shaped by rights of creators and inventors, and the licensing practices that have evolved around these rights. Thus, understanding what intellectual property rights protect is indispensable to understand the world around us. This course introduces the intellectual property law system and its role in forming the building blocks of the modern economy.
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