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This course introduces the principles and practices of public relations, focusing on strategic, digital, and socially responsible communication.
Topics include the history of public relations; public relations communication practices in various organizations such as corporations, governments, public institutions, local governments, and educational institutions; ethics and public relations; research and theory in public relations; social media and emerging technologies; and career opportunities in the field.
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This course explores how some of the myriad constructions and representations of sex and gender that emerged during the Weimar Republic (1919-1933), were performed in private, in public, and in the spaces where the two spheres intersected. Specifically, the course highlights how individuals and artists reacted to and expanded upon societal expectations concerning gender roles, during a period when Berlin became a global center of cultural innovation, artistic exploration, and scientific discovery. The stage and burgeoning film industry offer important documentation and a departure point to explore how German society grappled with the political implications of the First World War. In addition, both offer opportunities to explore how consumerism influenced the ways in which individuals chose to fashion their identities and the spaces around them.
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This course introduces key social, cultural, and religious aspects of Jewish thought and practice from antiquity to our own time. This course focuses on Judaism as a major world religion that has shaped Western Civilization. Rabbinic textual traditions that underpin Jewish religious thought—especially the Mishnah, Talmud, and Midrashim—are explored. Calendar, festivals (esp. Day of Atonement, New Year, Festival of Booths, Passover, Hanukkah), and rites of passage (e.g., birth, circumcision, Bar/Bat Mitzvah, marriage, divorce, death) are studied both within the classroom as well as, when appropriate, in visits to local Jewish synagogues and museums. Contemporary Jewish movements and the history of their traditions come into view along with their different beliefs and practices (e.g., kashrut, Sabbath, worship, prayer).
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This course examines sensory and perceptual processes, with an emphasis on psychophysical and scaling methods and experimental techniques. Contents include: psychophysics and scaling, sensory systems, perceptual development, constancies and illusions, and attention.
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This course examines major religious traditions in the world from a phenomenological and historical point of view. Topics include Christianity, Judaism, Islam, Hinduism, Buddhism, Confucianism, Daoism and local religions.
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This course examines different farm management and agribusiness management practices and approaches in the agricultural and horticultural sectors. Drawing from multidisciplinary perspectives, the course provides students with understanding of the key approaches, issues and themes relating to strategic management in agribusiness (theories, planning), organization theory (explanatory approaches, design principles), interorganizational coordination (cooperation, chain management), fundamentals of innovation and knowledge management, basics of information and knowledge management, and business ethics and corporate social responsibility.
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This course examines the fundamentals of engineering project management. It covers project environment; project evaluation; risk management process; project selection and proposal preparation; project scheduling and contingency setting and control; control of variation and claims; project management methodologies and techniques, change management; multi-criteria decision making process; analytic hierarchy process; PERT/GANTT techniques for project control and resources allocation; simulation of critical paths; case studies.
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This course looks at the idea of "wildness" in children’s literature. The first half of the course examines landscape wilderness as it appears in a range of different children’s texts, from Ingalls Wilder’s canonical American text Little House in the Big Woods to Nicki Singer’s environmentally/themed Island. The second half of the course focuses on depictions of wildness associated with childhood, from Emily Hughes’ picture book Wild, to David Almond’s The Savage. Throughout the course students problematize the idea of wilderness, both in connection to the landscape and to the child. Students consider the long-standing connection between the child and nature, and how this might impact on the broader understanding of childhood.
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