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Objective
1. Clarify the basic concepts and theories of event planning and organization;
2. Describe the current status and development trends of event management at home and abroad;
3. Analyze the characteristics and operating mechanisms of different types of event management such as festivals, sports events, expositions, corporate activities, performing arts activities, media activities, etc.;
4. Discuss research cases and be able to identify and solve problems that arise in event management;
5. Develop market research, presentation reporting, team collaboration and copywriting skills, and be able to possess skills such as dialectical thinking, language communication, personnel coordination and work execution required for event management.
Event management is closely related to national business activities and personal daily life. It involves the knowledge system of management, sociology, anthropology, psychology, tourism and other disciplines. It is an independent, comprehensive, cross-cutting and hierarchical system. field. In line with the international event management professional teaching system, this course will systematically introduce the basic concepts, types, theories, management models and future development trends of event management. Through a comprehensive analysis of the various formats of the domestic and foreign event industry, it helps students comprehensively understand the planning and organization of various forms of activities such as festivals, sports events, expos, corporate activities, performing arts activities, media activities, etc. in addition to business exhibitions. Industry expansion and theoretical extension of the "Exhibition Management" course. This course will use a combination of classroom knowledge explanation and key case analysis, focusing more on training students' industry analysis and strategic management thinking, and cultivating industry elite talents with the ability to organize public and corporate activities.
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This course is to help the students to
· Master basic innovation theories
· Improve actual innovation and entrepreneurship capabilities
· Learn the right way to think creatively
· Be familiar with general innovation strategies
• Lecture 1: From VUCA Pan-Competition to BANI Era
• Lecture 2: Innovation and Innovation Strategy
• Lecture 3: Introduction to Entrepreneurship Management
• Lecture 4: Identifying opportunities to generate creative ideas
• Lecture 5 Industry and Competitor Analysis
• Lecture 6: Enterprise Business Model Design and Innovation • Lecture 7: Writing a Business Plan
• Lecture 8 Obtaining Financing
• Lecture 9 Special Marketing Issues
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This course is for international students receiving undergraduate education in Fudan University. This course is designed to help international students in China better understand all aspects of China by introducing the current situation and history. Through various classroom activities, students are encouraged to collect, read and sort out materials in Chinese, so as to improve their ability to summarize, understand, discuss and reflect in Chinese, and train their academic application of Chinese. Through the combination of theory and practice, students are encouraged to understand China and the Chinese people on the basis of understanding, and to have dialogues with China and the Chinese people, so as to cultivate a broad perspective, an open, inclusive mentality and a global perspective.
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This course is jointly designed by on-campus faculty and the innovation project research team at Dell Technologies, integrating the processes of innovation product development, practical application, and market usage. It imparts innovative thinking and practices within the context of technological transformation. The course content is structured around the framework of Sun Tzu's "The Art of War," with a focus on the three essential elements of corporate innovation: "strategy," "resources," and "people." It elaborates on both the theory and practical aspects of corporate innovation.
The innovation theory encompasses concepts such as "choosing the right people for the right roles" (utilizing the potential of product design and the concept of a three-stage rocket), "knowing oneself and knowing the enemy" (trial and error and how to approach it), "the battle of the nine territories" (product execution), "using the superior position to defeat the enemy's plans" (streamlined development), and "waiting at ease for the exhausted enemy" (the theory of ice and snowflakes), among others.
The consideration of innovative practices includes analyzing the pros and cons of the starting point of innovation (choosing to create a proprietary brand or join a franchise), early-stage cost control (what to try, what not to try, and how to minimize iteration), mid-term efficient execution (how to strategize, standardize, and adopt an altruistic mindset), and quality after-sales service (putting the customer first).
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The goal of this course is to popularize women's health and health care knowledge to non-medical students in school, so that students can master the basic knowledge of common obstetrics and gynecology diseases in women and how to prevent health care, and to strengthen the popularization of some common emergencies in obstetrics and gynecology among students. The understanding of abdominal diseases enables students to grasp the significance of timely medical treatment based on disease assessment. Lay a good foundation for further strengthening awareness of prevention and health care.
The teaching of this course should enable students to master the basic theories and basic knowledge of common diseases in obstetrics and gynecology, with special emphasis on cultivating students' ability to analyze and solve practical problems, so that students can grasp the significance of timely medical treatment based on disease assessment. Lay a good foundation for further strengthening awareness of prevention and health care. This course will also mobilize the enthusiasm of all types of students through various learning activities and evaluation methods, so that students can generate and maintain curiosity and critical thinking about scientific issues, and improve students' self-control ability, learning ability, expression ability, and critical thinking ability. , cooperation skills and other comprehensive training, so that they will be brave and able to contribute to the promotion of human health in the future.
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This course aims to teach common microorganisms in various foods; their taxonomic status and physiological characteristics; distribution and sources, safety and pathogenicity, and management regulations in various countries around the world.
The course covers:
1) Physiology and sources of common microorganisms in food;
2) Factors that affect the growth of microorganisms in food and the ways in which they degrade food;
3) How to control the growth of microorganisms in food;
4) The role of microorganisms in different types of food;
5) Edible microorganisms;
6) Formulation of Hazard Analysis Critical Control Point (HACCP);
7) Enzymes in food processing and microbial production;
8) Foodborne pathogens, and
9) Indicator microorganisms and microbial standards.
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The course is divided into the following basic sections:
·Water Treatment and Water Pollution Control Engineering
·Solid Waste and Hazardous Solid Waste Management, Treatment and Disposal Engineering
·Air pollution control engineering
·Clean energy and soil and groundwater pollution control engineering
Overall objective: to provide students with a basic understanding of the principles, main contents and development frontiers of environmental engineering, to cultivate their interest in engineering solutions to hot environmental issues, and to help them identify their interests and directions for further study and research in the future.
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This course is designed for students at the advanced Chinese language level seeking to enhance their oral communication skills in Chinese.
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Informatization is a historical process that makes full use of information technology, develops and utilizes information resources, promotes information exchange and knowledge sharing, and promotes the development and transformation of human society. This course strives to integrate the concepts, characteristics and development history of informatization into classroom teaching, cultivate students' informatization thinking, inspire inspiration for informatization innovation, promote students' thinking and practice, and develop innovative spirit, entrepreneurial awareness and innovation and entrepreneurship capabilities.
Information thinking is creative thinking that uses an information perspective to understand, analyze, and process things. It is a way of thinking that examines things from the aspects of information collection, transmission, storage, processing, sharing, and utilization. Informatization includes not only information technology means, but also changes in management and services. This course first introduces the basic concepts and basic characteristics of information thinking, then introduces the design and implementation of information systems and the changes they bring to management and services, and organizes students to think and practice the information applications around them inside and outside the classroom.
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