COURSE DETAIL
COURSE DETAIL
COURSE DETAIL
This course provides a general framework for understanding how marketing activities are undertaken within various organizations. Topics of study include: strategic and tactical marketing, relationship marketing and key account management, internal and external market analysis, consumer behavior, market segmentation, positioning strategies, brand strategies, distribution channels, pricing, commercial communication, marketing audits, and the marketing plan. THIS COURSE IS THE SAME AS BUS A 102 BUT TAUGHT IN ENGLISH.
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This course offers a study of complex analysis. Topics include: holomorphic functions; analytic functions-- power series and elementary functions; complex integration-- Cauchy's integral formula and applications; the residue theorem and applications-- evaluation of integrals and series; conformal maps.
Prerequisites: Linear Algebra, Differential Calculus, Integral Calculus, Vector Calculus.
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COURSE DETAIL
This course offers a study of the most representative and influential works in the field of literary thought and creation. Topics include: functions and definitions of art and issues with aesthetic periodization; notions of aesthetics and medieval symbolism; continuities and inflections of the classicist cycle-- from the Renaissance to Enlightenment; aesthetic movements of the 19th century-- from Romanticism to Decadence; aesthetic ruptures of the 20th century-- the Avant-Garde.
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This course offers study of Spanish spoken in everyday situations. Topics include: shopping; Spanish and Latin American gastronomy; popular festivals and holidays; Barcelona neighborhoods; public transport; activities on a night out; activities for a weekend in Barcelona; colloquial expressions.
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COURSE DETAIL
COURSE DETAIL
This course provides a study of the historical evolution of Spain and Latin America from the reign of the Catholic Monarchs to the present. It covers different aspects of political, economic and social organization that occurred during significant historical changes and events.
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