COURSE DETAIL
This course provides a study of journalistic coverage of social issues as well as best approaches and treatment. Topics covered include: an introduction to social journalism; insight into the history of social journalism and its sociological grounds; different reporting techniques, approaches, and tools used in social journalism.
COURSE DETAIL
COURSE DETAIL
COURSE DETAIL
COURSE DETAIL
This course investigates the theory behind techniques adopted by professionals in marketing, sales, public policy as well as general business negotiation environments in order to change stakeholder behavior and attitudes, influence outcomes, and gain compliance. Students explore, compare, and integrate a variety of theories of persuasion grounded in research from the fields of psychology and marketing.
COURSE DETAIL
COURSE DETAIL
This course covers cross-cultural, intercultural, and international communication. Topics include theories, history, and study of intercultural communication; language and verbal communication across cultures; nonverbal language in international communication; understanding intercultural misunderstandings; culture dimensions: power distance and political system; individualism/collectivism and political system, masculinity/femininity and political system; cultural rules for establishing relationships; communication in intercultural relationships; intercultural negotiation; managing conflict and negotiating face; legal and governmental considerations in intercultural communication; and intercultural encounters: political issues. The course also uses case studies of the US and Japan to discuss how culture affects foreign policy.
COURSE DETAIL
COURSE DETAIL
This course covers the fundamentals of news, features, and creative nonfiction writing. It also introduces photo-video journalism, and documentary filmmaking. The course explores how to: recognize good stories; interview; gather data and information; develop contacts and sources; create news and feature stories; take photographs and develop photo-essays; shoot video and make short video reports or documentaries. The course also discusses global issues and the role of global mass media.
COURSE DETAIL
Offering this elective allows students to gain a deeper understanding of current social media communications and emerging technologies. From the perspective of disciplinary development, this course is conducive to cultivating students' ability to integrate theory with practice, especially how to combine the knowledge of communication with the changes in media technology, which is in line with the characteristics of applied communication.
Though this course you will
1) Understand the history of social media development
2) Be familiar with the basic terminology, academic concepts and important theories of social media communication
3) Improve the ability to apply relevant theories to analyze social media phenomena
4) Improve the specific communication practice ability of social media communication
5) Learn some basic methods for evaluating social media communication practices
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