Psychology

This course discusses the behavior of individuals in an organization. It explores an individual's personality, values, work emotions, decision-making, creativity, motivation, and leadership among groups or teams. 

This course provides hands-on experience with mice to study their behavior through a set of experiments. Experiments include injection of medicines and blood sampling, locomotor activity, hot plate, tail suspension, Morris water maze, elevated plus maze, S1 stereotaxic surgery demo plus dye-injection plus buffer preparation, S2 perfusion, S3 PCR plus Gel electrophoresis , H1 brain sectioning plus section mounting, H3 cell counting plus image analysis. During the semester, each student is assigned to two mice, and is responsible for its living, including environment and food. Assessment: two presentations plus a final report.

This course covers the basic principles of research and theory in social psychology, with a special emphasis on understanding how people relate to each other. Issues such as the nature of human sociability, the perception and interpretation of social behavior, ambiguities of interpretation of interpersonal behavior, verbal and nonverbal communication processes, impression formation and impression management, and related topics will be covered. The course also covers developmental psychology, including the age at which certain abilities or dispositions develop or are learned, and the processes by which developmental changes occur. Issues such as nature and nurture, continuity vs discontinuity, nomothetic vs ideographic approaches, and the methods and ethics of developmental research will be covered from various perspectives— psychodynamic, biological/ethological, environmental/learning, and cognitive-developmental.

This course is designed to help students understand the psychology of persuasion and consumer behavior as they relate to marketing communications. It provides an overview of the key psychological concepts and theories and how those apply to consumer behavior and advertising persuasion. 

This course examines why children do what they do and how they think and acquire skills. It covers physical development, including biological development (e.g., genes, development of the brain, stress and hormone systems) motor and perceptual development (e.g., development of locomotion and perception of the object world), and cognitive development (e.g., development of language, learning, memory, self-regulation); interactions between developmental processes across these domains; how these developments influence behaviors and vice versa; how these developments are shaped by the various ecological systems within which they take place and vice versa.