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This course focuses on deepening the knowledge of selected topics in personality psychology as well as the practical application of the knowledge and methods. This includes the evaluation and interpretation of psychodiagnostic methods of personality psychology as well as a critical confrontation with empirical studies from primary literature.
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This course considers the environmental factors that control and modify human and non-human behavior. Generally, an experimental laboratory approach is taken, and quantitative theories are stressed. Topics include: classical and operant conditioning, theories of reinforcement, the stimulus control of operant behavior, behavioral analysis of problem solving, concept and language learning, choice, self control, memory, and experimental design.
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This course examines classic and contemporary theory and research in personality psychology. It covers a variety of perspectives on personality, such as: psychoanalytic, genetic and evolutionary, cultural, biological, humanistic, trait and behavioral. In the laboratory sessions, students will take various personality assessment instruments and participate in experiments to gain first-hand insight into cutting-edge personality research.
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This course provides a psychological foundation for understanding consumer behavior and marketing strategy. The course builds from current psychological theory to understand recent marketing applications. Topics include perception, attention, memory, language, categorization, creativity, social cognition, and personality, and their application to product design, marketing communications, and brand management. Students on this course learn: how the basic principles of psychology constrain and predict consumer perceptions and preferences; how psychological models can be used to develop effective marketing strategies and campaigns. Topics covered in this course include: perception and sensory marketing; perceiving similarity and differentiation; consumer memory; the language of marketing communication; marketing emotions; creative consumption; brand personality; social aspects of consumption. Prerequisites for this course include an introductory marketing course.
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This course helps students gain a science-based understanding of some of the most intriguing phenomena in the workplace and society. Students develop analytical skills that are crucial for both academic and industry careers. Students who are interested in understanding the Asian business environment are especially encouraged to take this course. It draws upon scientific research from various disciplines, including psychology, sociology, history, and anthropology, to critically examine topics such as creativity and innovation, emotions at work, leadership, cross-cultural differences, and management in an Asian context
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This course offers a study of quantitative and qualitative data analysis techniques and data analysis computer programs. Topics include: statistical inference; statistical estimation; statistical decision; conformance testing; relationship tests for categorical variables; tests based on the comparison of two population means; analysis of variance (ANOVA); non-parametric tests for comparing two or more distributions; relationship tests based on correlations; linear regression models; nonlinear regression models.
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This course surveys the basic content and methodology of contemporary psychology. While psychology as a scientific and humanistic enterprise is the underlying theme of the course, the field of psychology is approached from the perspective of its contribution to solving many problems facing society at large.
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This course provides an in-depth analysis of a central area of psychology known variously as individual differences or differential psychology. Students build on several key areas of psychology that show substantial individual differences including personality, psychopathology, intelligence, and cognition. Students then explore the proposed causes and effects of these individual differences drawing from research using approaches from psycho-dynamics to behavioral genetics. Finally, they explore the evidence behind several key controversies in individual differences including the continuum between personality and mental health, the nature vs nurture debate, race differences in intelligence, and genetic determinism.
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This course focuses on a research-based approach to promoting personal recovery and meaning making among individuals diagnosed with schizophrenia disorders. It studies a metacognition-based approach to the treatment of schizophrenia and discusses the unique dilemmas, challenges, and opportunities in the treatment of those diagnosed with schizophrenia. The first part of the course focuses on the theoretical and clinical definition of metacognition. It trains the coding of open interviews of clients with severe mental illness using the metacognition assessment scale developed by Paul Lysaker. The second part focuses on psychotherapy with schizophrenia spectrum disorders. It studies the values and the core elements of metacognition reflection and insight therapy. Subsequently, it analyzes case material and practices therapeutic interventions based on the metacognitive approach. In the third part of the course, students choose an issue in the field of psychotherapy with clients diagnosed with schizophrenia spectrum disorders and present the issue in the class. The presentations include an integration between theory, qualitative, and quantitative studies and other relevant sources such as an interview conducted with a professional or an individual who was diagnosed with a severe disorder or media materials that enrich the subject.
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This course explores debates around collective intelligence and follow the evolution of the group-mind from past to present and into the future. It looks at how the act of thinking together can go wrong in paranoid conspiracy theories, information bubbles and market panics and how, perhaps, it might be done better.
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