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The course provides an overview of the knowledge, theories, and skills related to corporate marketing. The course covers the need to strengthen corporate marketing management in the process of developing a socialist market economy; analysis of the marketing environment; purchase behavior of the market; integrated marketing decisions; basic procedures, methods, and strategies of marketing activities; and marketing management problems.
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This course investigates important issues of current international relations. It examines international relations majors/disciplines and analyzes international affairs while enhancing students' understanding of their country's foreign relations/policies.
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This course discusses modern democratic countries through introducing the Taiwan constitution. Students should have concepts of the law, familiar with basic rights, and maintaining political system and social order. This course invite presenters from different professional field to discuss different social topics.
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This course covers basic knowledge of computers, including networks, office software, web basics, and Word, Excel, and PowerPoint in Microsoft Office 2016 packages.
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Through the explanation of the Zhouyi, students learn the Zhouyi and its philosophical connotation, as well as the status and significance of the Zhouyi in the history of Chinese philosophy, thought, and culture. The course also provides an overview of the latest research related to Zhouyi studies. It also examines and analyzes the philosophy in the "Book of Changes."
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This course teaches basic etiquette and rules of softball. The course teaches the basic movements of throwing, catching, and hitting and provides practice of each defensive position. The course also provides time for team game practice.
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This course discusses the following topics: political sociology, current research, the source and rise of the nation state as we know it, the classifications and mechanisms of social movements and how they change, the relationship between the State and civil society, the source of the welfare state and how it arose, who the elite and rulers are and how are they recognized, the exclusionary/discriminatory forces in a democratic society, and globalization.
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This course aims to help students understand the importance of physical exercise for health. The goal is to train students personal motor skills for fundamental and event-specific exercise, as well as appreciation for sports. This course also helps students actively participate in physical exercise regularly. Students' final grades depends on completion and execution of the freestyle and breaststroke for 50m.
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This course is research-based. The course covers main theories of consumer psychology and behavior; case studies; practice and analysis of theories; and changes in consumer behavior in the context of the internet.
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This is an advanced course on cellular structure and function at the molecular level. This course integrates the disciplines of biochemistry, molecular biology, structural biology, and molecular genetics. Research approaches, practical techniques, and problem-based learning are emphasized in this course. Prerequisites in biochemistry, molecular biology or cell biology are highly recommended.
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