COURSE DETAIL
This course examines the transformations of the media in China in the past three decades due to forces of marketization, political reform, technological changes, and cultural globalization. The course provides a basic and comprehensive understanding of contemporary Chinese media institutions, and how media and culture are embedded in a broader historical and global context. Popular culture in media is studied through its relation with cultural globalization, social stratification, and political economy. Guest lecturers from journalism, communication, and cultural studies speak on specific topics. Text: S.L. Shirk, ed., CHANGING MEDIA, CHANGING CHINA. Assessment: essay, final group project and presentation, tutorial participation.
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COURSE DETAIL
This course examines key issues and debates about the production, exhibition and circulation of contemporary art within an increasingly interconnected, yet unevenly developed contemporary art world. Concentrating on key case studies, which engendered, framed, investigated and reflected on contemporary art historical knowledge, this course explores the social, cultural and political contexts where they were created and presented, analyzing their form, content, reception and subsequent interpretation. Through the discussion of the legacies of these case studies, this course also interrogates the specific ways in which they have affected contemporary art and its display.
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COURSE DETAIL
This is a practical advertising course covering the advertising theories and applications from both an agency's and an in-house marketing perspective. Topics include ethical issues in advertising, consumer audience, account planning and research, creative and message strategies, media planning, and design and production elements of print and TV advertisement. Real-world advertising strategies, techniques, and examples are applied and demonstrated throughout the course.
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COURSE DETAIL
COURSE DETAIL
This course examines Postcolonial Studies in dialogue with local voices of critique across fields and disciplines to reexamine (post)colonial experiences of Hong Kong and their legacy and imprints expressed in cultural, literary, cinematic, historical texts. By unpacking the anomality of the case of Hong Kong and organizing local critical scholarship on cultural production, this course also seeks to “reconfigure postcolonial discourse as a critical mode of imagination in a world altered now by global capitalism”.
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This course examines how to write computer programs using Python to collect, analyze, and interpret data from real-world applications. It's designed for absolute beginners and will build the skills from scratch. Therefore, no prior knowledge or programming experience is required. However, students are expected to have basic computer skills.
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This course examines the statistics of investment risk. It covers statistical modelling techniques which provide a rational framework for investment decisions, particularly those relating to stock markets and the markets for interest rates, commodities and currencies.
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