Spain

This course offers a study of e-branding. Topics include: the concept of an eBrand and typologies; the functions of brands and the functional and emotional attributes of brands; brand personality and identity; monitoring perceptions and associations of brands; online brand crisis management.

This course explores the history and culture of different areas of the post-colonial English-speaking world. It offers an in-depth study of different films, books, and documentaries from several areas of the English-speaking world and analyzes their cultural context.

This course examines the applications of artificial intelligence, through its various paradigms, in the solution of business-related problems. Topics include: data mining; artificial neuron networks; text mining; web mining; knowledge-based systems; programming languages for AI; ethics and AI.

Prerequisites: Big Data and Business Analytics 

This course offers a study of the grammatical categories and syntactic groups of the Spanish language. It examines syntax of the simple sentence, with special attention to analysis of syntactic structure and functions.

This course provides an introduction to the principals that govern present and future values of cash-flow streams and the net present values of different real and financial investments. It examines financial market functions and the investment decisions that participating agents face, risk and return linked to asset flows, the different types of derivative assets, and risk management. Other topics include: mathematical financial tools; net present value (NPV); characterization of assets and financial portfolios; capital asset pricing model (CAPM); derivatives.

This course examines the foreign relations of Spain. Topics include: Spain's foreign relations-- a complex model of relations whose core is formed by foreign policy; legal and political aspects of Spanish foreign policy-- bodies, powers, preparation, application, and control instruments; Spain's coordination with, autonomy from, and subordination to European foreign policy; key issues on the Spanish foreign agenda; perceptions-- Spain's view of the world and the foreign image of Spain.

This course offers an introduction to world cultural diversity. Topics include: the Arab world; monsoon Asia; the Slavic world; the western world; Latin America; Sub-Saharan Africa; metageographies-- culture, geographic imaginations, and the geopolitics of spatial structures; contemporary sharing of world cultures-- globalization, consumption, and cultural goods/flows; diasporas-- cultural identity across space and the dislocation of geographic realms.