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This course studies and interprets political issues in the Middle East. Topics include its geographical position, historical evolution, civilization, development, relationship between church and state, religion, revolution and reform, war and peace, and oil economy. The course combines a realistic perspective of theory with practice.
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This course is an introduction to the basic content of strategic communication of various organizations (local, global, business, social) in China. Based on the theoretical viewpoints and constituent elements in the fields of strategic management, public relations, organizational communication and marketing communication, this course introduces the core ideas, viewpoints, components, subject nature of the new research direction of strategic communication, and emphasizes its development in China.
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The purpose of this course is to provide learners with an overview of asset pricing and asset allocation—how economic actors (individuals, organizations) allocate their limited wealth or resources to diversified financial assets such as stocks, bonds, and derivatives, in order to obtain a reasonable cash flow and risk-return characteristics. The course is divided into four parts. The first part covers fundamentals of investment, which focuses on the research object, meaning, process, markets, and instruments of the investment. Part two covers the capital market equilibrium theory and includes the mean-variance theory, capital asset pricing model (CAPM), exponential model and the arbitrage pricing theory (APT), the efficient market hypothesis (EMH), and behavioral finance theory. Part three consists of the analysis and valuation of securities. This section introduces the valuation and analysis of three categories of financial instruments, fixed-income securities, equity securities, and derivative securities. Part four covers fund investment management and performance evaluation. After the valuation of investment instruments, the next procedures are assets allocation according to the risk appetite of different investors, investment funds management, portfolio management, and investment performance evaluation.
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This course examines common data structures and their implementation, including stack, queue, string, binary tree, tree and graph; common retrieval, indexing and sorting methods, including linear table, hash table, inverted file, B-tree and other common retrieval and indexing technologies, insertion sorting, shell sorting, heap sorting, quick sorting, cardinal sorting and other common sorting algorithms and their time and space overhead; common algorithms and their implementation, including divide and conquer, recursion, backtracking, greedy method.
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The course is designed from the perspective of cultivating digital art design and creative thinking abilities, and presents the basic knowledge and practical methods of digital art design, and enhances aesthetic appreciation and practical ability to adapt to the broader visual culture environment in the future.
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This course revolves around the three topics that Kant focuses on (scientific knowledge, morality, beauty and natural purpose) and four related questions (what can we know? What should we do? What can we hope? In the final analysis, what is a person?), based on Kant's three major "critiques."
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This general education course explores the interactive relationship between literature and history. The course examines nine works from Shakespeare related to British history, and organizes teaching activities around these works. The course guides students through the original works, introduces relevant history, and the interactive relationship between history and literature, and organizes course discussions and performance activities.
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The course covers architectural appreciation, architectural criticism, and creative thinking in architectural design. By interpreting the development history of ancient and modern Chinese and foreign architectural and environmental landscape aesthetic creation, and important achievements and creative thinking of designers in architectural creation, the course cultivates students' independent thinking ability and creative thinking, and opens up creative imagination and enlightenment.
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This course focuses on governance in Hong Kong, political change since being returned to China, political party system and operation, electoral system and operation, legislative council system and operation, government governance and public policy, honest and upright government system, district council system and operation. It also covers the political development process, political party system, and electoral system in Taiwan. It compares Hong Kong and Taiwan, with special attention to the political structure and government administration, the political party and electoral system, the political development process, and the mission of “One Country, Two Systems” in the reunification of the motherland.
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This course introduces the basic concepts, business models, management theory, and application practice of e-commerce. The course is divided into the following four parts: e-commerce foundation and development trends; e-commerce model and technical analysis; e-commerce planning and management; e-commerce creativity and practical training.
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