COURSE DETAIL
COURSE DETAIL
This course explores key features of Chinese society and their application to Chinese business culture from a sociological perspectives. It begins with a comparative analysis about the structural differences between the Chinese and Western societies and moves on to discuss the social, economic and cultural implications of such differences. After establishing basic analytical perspectives, focus is on Chinese business culture and exploring emerging patterns in areas like retailing and consumer behaviors, work relations and management, business negotiation. Overall, the course emphasizes contemporary issues, real world observations, and comparisons to western society and culture. Students are encouraged to draw on their direct observation, compare to their experiences in their home countries. The course includes several video sessions in class and field trips to local communities.
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This course aims to cultivate students' self-awareness, leadership development, and communication skills based on the fundamental theories and principles of leadership and management communication. The course consists of self-assessment, practical training workshops, case study, and experiments. Students will learn: leadership style and effective leaders, leading groups and organization, communication and effective methods. Students will acquire skills such as: goal-oriented leadership communication, evaluation of personality traits, cognitive abilities, and decision styles and assessment of communication style and effective communication. And students will be able to enhance leadership and group productivity, improve effective communication, and capture potential requirements to design products and services.
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This course examines insights into developing profitable branding strategies that can be implemented by managers. The purpose of this course is to get students to think (and act) like an effective brand manager.
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This course discusses the main instruments of management accounting. Topics include: income statement types; CVP analysis; pricing decisions; budgets; job and process costing; ABC and department costing. Pre-requisites: Introduction to Accounting.
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This course discusses the concepts, models, and basic theories of the role that entrepreneurs and companies play in economic growth. Topics include: the rise of big business; emergence of managerial capitalism and the US model; alternative types of companies-- Japan, Europe, China; flexible specialization and industrial districts; sources of competitive advantage-- technological innovation, trademarks, and marketing; multinational enterprises.
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The course examines different types of foreign market entry strategy; the world trade regime and the various elements that comprise this environment e.g. EU/ NAFTA; and issues in international finance, management, production, and labor. The course is devoted to an analysis of the global business environment, concentrating on the world trading system including the important role played by the international financial institutions. The course, focusing more on macro-economic business patterns, processes and institutions, provides the basis for the International Business and the Multinational Enterprise course which looks more at the micro-level and the individual firm in a global business environment.
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This course explores the craft of strategy such as how to identify and choose a superior competitive position, how to analyze a strategic situation, and how to create the organizational context to make the chosen strategy work. It discusses how to identify the opportunities and threats of the environment in which companies operate and how to analyze the strategic potential of company resources and capabilities.
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The purpose of designing this course is to provide an effective teaching and discussion environment for learning financial statement knowledge. The main content of the course includes: the basic accounting principles and applications of modern enterprise financial accounting, accounting treatment methods for basic economic transactions and events, and the principles of preparing the three main accounting statements (i.e. balance sheet, income statement, and cash flow statement).
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This course will enable finance students to understand the fundamental principles and operational mechanisms of modern supply chain finance, laying a theoretical and practical foundation for their future engagement in relevant financial practices, and cultivating reserve talents in supply chain finance for financial institutions. The main content of the course includes the evolution of supply chain finance, differences in theory and practice between domestic and international contexts, the framework and principles of supply chain finance, related product portfolios and risk management, logistics finance, online supply chain finance, supply chain finance ABS, and conducting theoretical and practical innovation research based on the knowledge acquired.
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