Communication

This course prepares future managers for the cross-cultural challenges and opportunities awaiting them in an increasingly globalized business environment. The course examines pertinent theories and practices of high performing teams to gain a greater understanding about how culture influences an organization’s internal and external relationships, decision making, and operations. It explores strategies to bridge cultural gaps and to preempt or resolve conflict in teams. It provides insight into best dealing with culturally diverse customer, employee, supplier, and other stakeholder groups. Management communication techniques that heighten awareness of differences across cultures are a key aspect within the curriculum. Theories cover a range of brand management, leadership, organizational behavior effectiveness, work-life balance, and intercultural conflict styles, as well as team collaboration across cultures. Discussions focus on team performance and the experiences of numerous companies including Bang and Olufsen, Coloplast, Ecco, Novo Nordisk, Microsoft, Sony, and Huawei. The course also includes experiential learning by observing businesses with a focus on culture and team collaboration.

This course provides an introduction to communication and media studies. Topics include: media studies; digital culture, social media, and AI; mediascapes; the path of cinema and communication theories; building media industries-- cinema, radio, and television; media heritage and archaeology.

This course focuses on the objectives, methods, and consequences of media involvement in armed conflicts and the importance of armed conflict for the media, in both historical and contemporary perspectives. The course provides tools to analyze and understand different cultural, social, and technical aspects of the relationship between the media and armed conflicts, while also maintaining strong practical components. These practical components include the workshopping based introduction of key journalistic skills including developing sources, interviewing techniques, and writing with a focus on application within active conflict zones. This course includes multiple field visits and interviews with those involved in the Israeli-Palestinian conflict and other Middle Eastern wars and offensives. The course considers media interaction in low, medium, and high intensity armed conflicts.

This course provides a comprehensive introduction to the principles and practices of Advertising and Integrated Brand Promotion (IBP), emphasizing their role as persuasive communication tools within marketing. The course examines Advertising and IBP as: (1) an element in our social system; (2) a business system; (3) an art and communication form, and (4) a science.  

This class focuses on the process of creating a TV program. By creating an actual TV program in the studio, students learn and practice everything about TV program production. 

This course deals with communication processes in relation to organizing. It gives a historical review of how the perception of communication, organizations and organizing have changed from the early 1900s until today, presenting classical, modern and postmodern perspectives on organizing.