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COURSE DETAIL

RIALTO BUSINESS GAME GLOBAL SUPPLY CHAIN CHALLENGE
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Graduate
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
215
UCEAP Course Suffix
UCEAP Official Title
RIALTO BUSINESS GAME GLOBAL SUPPLY CHAIN CHALLENGE
UCEAP Transcript Title
RIALTO BUSINSS GAME
UCEAP Quarter Units
2.50
UCEAP Semester Units
1.70
Course Description
This course is based on role-playing. Students take a specific role in their company and collaborate with the other managers in order to run the business, through Rialto, an online business game on global supply chain management. With Rialto students have a complete view of the relationship between supply chain decisions and company's results; they experience the complexity of functional versus process decisions and face competition among different firms and players. The business game develops over 12 runs (each run lasts 50 minutes) that correspond to 12 months of the scenario. In each run students have to take a set of supply chain decisions. Students complete assignments regarding strategy and performance analysis.
Language(s) of Instruction
English
Host Institution Course Number
11733
Host Institution Course Title
RIALTO BUSINESS GAME GLOBAL SUPPLY CHAIN CHALLENGE
Host Institution Campus
University of Commerce Luigi Bocconi
Host Institution Faculty
Host Institution Degree
Host Institution Department
SDA Bocconi - School of Management

COURSE DETAIL

DIGITAL STRATEGY
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Graduate
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
207
UCEAP Course Suffix
UCEAP Official Title
DIGITAL STRATEGY
UCEAP Transcript Title
DIGITAL STRATEGY
UCEAP Quarter Units
2.50
UCEAP Semester Units
1.70
Course Description
This course examines the potentialities offered by omni-channel integration, mobile connectivity, social media, and big data in order improve the quality of interactions with customers and business partners, and to enable new approaches to product development by implementing open innovation activities. The course discusses customer empowerment and direct customer involvement into the core product development and commercialization activities through the Web. The course focuses on the emerging business models and their effective management, and considers the implications for both manufacturers and distributors, either in business-to-consumer or business-to-business markets. Attention is paid to both online pure players (e.g., Amazon.com; BravoFly.com) - whose main goal is to leverage the Internet to directly build customer value and brand value - and traditional companies (Ducati.com; IBM.com; Vodafone.com; Walmart.com) - which use technology in order to better leverage and integrate their activities. More broadly, the course analyzes the main opportunities and challenges emerging in the digital landscape, by exploring new developments in business and marketing management. The course consists of a hybrid of lectures, cases, and guest speaker sessions.
Language(s) of Instruction
English
Host Institution Course Number
10840
Host Institution Course Title
DIGITAL STRATEGY
Host Institution Campus
University of Commerce Luigi Bocconi
Host Institution Faculty
Host Institution Degree
Host Institution Department
SDA Bocconi - School of Management

COURSE DETAIL

COMPARATIVE BUSINESS AND EUROPEAN LAW
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Legal Studies Business Administration
UCEAP Course Number
112
UCEAP Course Suffix
UCEAP Official Title
COMPARATIVE BUSINESS AND EUROPEAN LAW
UCEAP Transcript Title
COMP BUS&EUROPE LAW
UCEAP Quarter Units
6.00
UCEAP Semester Units
4.00
Course Description
An understanding of the rules governing international commercial transactions is a fundamental tool for professionals practicing in business-related areas. This course offers an in-depth introduction to the regulation of international commercial transactions. While the course focuses on technical legal issues, emphasis is also put on economic and political considerations affecting the regulation of international business. The course is divided into two parts. The first part explores international business transactions and covers the following main topics: international sales of goods and the UN Convention on Contracts for the International Sale of Goods; the documentary sale transaction, commercial terms, and bills of lading and letters of credit; agency and distributorships; licensing distribution or production abroad, and technology transfer; franchising; foreign direct investment; shareholders' agreements; and mergers. The second part of the course examines international trade law and covers the following main topics: international trade, from the GATT to the WTO; GATT non-discrimination principles: MFN and NT; trade in goods (GATT) and trade in services (GATS), and exceptions from WTO free-trade rules; TBT and SPS Agreements, and TRIPs; WTO and Regional Trade Agreements; fair trade and trade remedies: dumping and subsidies; international protection of foreign investments; and EU Commercial Policy: CETA and future developments. Students complete a written finale exam.
Language(s) of Instruction
English
Host Institution Course Number
30058
Host Institution Course Title
COMPARATIVE BUSINESS AND EUROPEAN LAW
Host Institution Campus
University of Commerce Luigi Bocconi
Host Institution Faculty
Host Institution Degree
Host Institution Department
Law

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BUSINESS VALUATION
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Economics Business Administration
UCEAP Course Number
109
UCEAP Course Suffix
UCEAP Official Title
BUSINESS VALUATION
UCEAP Transcript Title
BUSINESS VALUATION
UCEAP Quarter Units
6.00
UCEAP Semester Units
4.00
Course Description

This course explores the conceptual and theoretical framework surrounding valuation issues and the practical tools to address such topics in real-life situations. The methodologies for corporate valuation are analyzed and the approaches commonly used by practitioners (financial analysts, investment and merchant banks, consulting firms) are discussed with particular regard to the context and to the purposes of the valuation. Valuation of intangibles assets is analyzed with a focus on brands and copyrights. Students discuss topics including theoretical framework and fundamental skills in company valuation, an overview of valuation methodologies, net asset approach, intangible assets valuation, estimating the cost of capital, relationships between leverage and discount rates, discounted cash flow analysis and APV, comparative valuation: stock market and deal multiples approach, income approach, acquisition value, exchange ratios in mergers, and premiums and discounts in company valuation. Knowledge of basic financial accounting and basic corporate finance is encouraged, but not required, as a prerequisite. 

Language(s) of Instruction
English
Host Institution Course Number
30185
Host Institution Course Title
BUSINESS VALUATION
Host Institution Campus
Bocconi University
Host Institution Faculty
Host Institution Degree
Host Institution Department
Finance

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EMPIRICAL METHODS FOR FINANCE (INTRODUCTION TO ECONOMETRICS FOR FINANCE)
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Statistics Economics
UCEAP Course Number
144
UCEAP Course Suffix
UCEAP Official Title
EMPIRICAL METHODS FOR FINANCE (INTRODUCTION TO ECONOMETRICS FOR FINANCE)
UCEAP Transcript Title
EMPRCL MTHDS FINANC
UCEAP Quarter Units
6.00
UCEAP Semester Units
4.00
Course Description
This course introduces the main econometric methods and techniques used in empirical finance. The course brings together different type of knowledge: finance theory, statistics, and programming. Students learn to use software to specify, estimate, and simulate model of financial data to be used for asset allocation, risk measurement, and risk management. The course discusses topics including basic knowledge in finance, statistics, and probability; introduction to programming; returns: definitions and interpretation, measurement, data collection, and analysis; modeling and simulating returns; estimating linear models of returns; interpreting regression results; and high-order risk sources. Students are required to have completed a statistics course as a prerequisite.
Language(s) of Instruction
English
Host Institution Course Number
30285
Host Institution Course Title
EMPIRICAL METHODS FOR FINANCE (INTRODUCTION TO ECONOMETRICS FOR FINANCE)
Host Institution Campus
University of Commerce Luigi Bocconi
Host Institution Faculty
Host Institution Degree
Host Institution Department
Finance

COURSE DETAIL

STRATEGIC OPTIONS FOR GLOBAL MARKETS
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Graduate
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
210
UCEAP Course Suffix
UCEAP Official Title
STRATEGIC OPTIONS FOR GLOBAL MARKETS
UCEAP Transcript Title
STRAT OPTNS GBL MKT
UCEAP Quarter Units
6.00
UCEAP Semester Units
4.00
Course Description

This course develops a comprehensive overview of modern globalization processes, their characteristics, and their implications for corporate performance. The ultimate objective of this course is to provide students with an interpretative framework to analyze how different companies –both transnational and domestic - can approach the risks and opportunities that globalization entails and deal with the strategic tradeoffs they face in a global context. This course is designed to develop an in-depth understanding of modern globalization processes and their implications for corporate strategies. The first part introduces modern globalization and its characteristics in light of the concurrent evolution of globalization and localization trends. It looks at the emerging geography of production and labor, introducing the concept of technological change as the key enabling process of the global economy. The second part of the course examines the key actors involved, namely companies confronting daily the opportunities and risks of doing (or not) business in the global market. The course addresses all major strategic options for business development in an interdependent and open economy, including location decisions, knowledge generation, and management strategies and human capital management practices. These different strategic options are analyzed through the lenses of conceptual arguments, empirical evidences, and evidences from real world experience. The course recommend students have a general background in international business and management at the undergraduate level as a prerequisite.

Language(s) of Instruction
English
Host Institution Course Number
20566
Host Institution Course Title
STRATEGIC OPTIONS FOR GLOBAL MARKETS
Host Institution Campus
Bocconi University
Host Institution Faculty
Host Institution Degree
Host Institution Department
Management and Technology

COURSE DETAIL

FINANCIAL MARKETS AND INSTITUTIONS
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Economics Business Administration
UCEAP Course Number
171
UCEAP Course Suffix
UCEAP Official Title
FINANCIAL MARKETS AND INSTITUTIONS
UCEAP Transcript Title
FINANCIAL MRKT&INST
UCEAP Quarter Units
6.00
UCEAP Semester Units
4.00
Course Description

This course provides students with a general understanding of the different functions performed by financial markets and institutions and their role in the economic system. The course begins with a brief overview of the functions of the financial system and its connections to the real economy. The course then studies the functioning of financial markets and the main financial instruments. Finally, the course studies the economics of different types of financial institutions. The first part of the course analyzes in detail the characteristics of the major financial assets, and describes the institutional characteristics of the markets in which these assets are traded. The second part of the course studies in detail the objectives as well as the organization of the major financial intermediaries (commercial banks, investment banks, mutual funds) that allow to match demand and supply of funds when securities markets do not function perfectly. The course recommends students have background knowledge in Mathematics (applied), Management, Accounting, and Financial Statement Analysis as a prerequisite.

Language(s) of Instruction
English
Host Institution Course Number
30006
Host Institution Course Title
FINANCIAL MARKETS AND INSTITUTIONS
Host Institution Campus
Bocconi University
Host Institution Faculty
Host Institution Degree
Host Institution Department
Finance

COURSE DETAIL

PHILOSOPHY OF ART
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Philosophy Art History
UCEAP Course Number
110
UCEAP Course Suffix
UCEAP Official Title
PHILOSOPHY OF ART
UCEAP Transcript Title
PHILOSOPHY OF ART
UCEAP Quarter Units
6.00
UCEAP Semester Units
4.00
Course Description

This course enables students to take a critical stance towards the developments within contemporary art as well as towards the manner in which art is dealt with both scientifically and in the economic practices that concern it. For this purpose it shows how the canonical conceptualization of art and the nature of art itself within the metaphysical tradition end in a crisis, in which the accomplishment of both the metaphysical way of thinking and the metaphysical form of art coexists with a new beginning of both these spheres. Rather than proceeding historically, the course involves students in a hands-on study of some core aspects of the outlined crisis, so as to foster both their artistic sense and their analytical capacities in a manner that is attuned to the environment in which they need to operate. The course discusses topics including what is philosophy of art; The first man was an artist; the economist as an artist (and vice versa); metaphysics, aesthetics, and metaphysical art; the path of modernity; art of the end and art of the beginning; space and time in painting, music, sculpture, and poetry; the science of space and time; the science of art; and artistic economics.

Language(s) of Instruction
English
Host Institution Course Number
30077
Host Institution Course Title
PHILOSOPHY OF ART
Host Institution Campus
Bocconi University
Host Institution Faculty
Host Institution Degree
Host Institution Department
Social and Political Sciences

COURSE DETAIL

BRAND MANAGEMENT
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Graduate
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
206
UCEAP Course Suffix
UCEAP Official Title
BRAND MANAGEMENT
UCEAP Transcript Title
BRAND MANAGEMENT
UCEAP Quarter Units
2.50
UCEAP Semester Units
1.70
Course Description
The course provides an overview of typical brand management decisions applied to different market contexts. The course examines decisions regarding the creation of a new brand, the development strategies for an existing brand, and the management of a portfolio of brands. Furthermore, the course discusses the peculiarities of specific market contexts. Brand management encompasses a number of decisions regarding several marketing tools. The efficient and effective use of these tools allows the company to gain a competitive advantage by differentiating its brands' positioning from their competitors. Decisions regarding brand positioning, brand development strategies, and branding strategies are addressed in the course. The course also highlights specific factors to be taken into account when brand management is applied in BtoB markets, in service markets, in global markets, and in emerging markets. The course is based on a mix of lectures, case studies, and invited speeches by top executives about critical brand management decisions. The mix enables students to apply brand management models to real-life situations.
Language(s) of Instruction
English
Host Institution Course Number
10442
Host Institution Course Title
BRAND MANAGEMENT
Host Institution Campus
University of Commerce Luigi Bocconi
Host Institution Faculty
Host Institution Degree
Host Institution Department
SDA Bocconi - School of Management

COURSE DETAIL

MACHINE LEARNING
Country
Italy
Host Institution
University of Commerce Luigi Bocconi
Program(s)
Bocconi University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Statistics Computer Science
UCEAP Course Number
116
UCEAP Course Suffix
UCEAP Official Title
MACHINE LEARNING
UCEAP Transcript Title
MACHINE LEARNING
UCEAP Quarter Units
6.00
UCEAP Semester Units
4.00
Course Description
This course offers an introduction to the fundamental concepts and tools of modern machine learning techniques. These tools are at the root of data science and data analytics, which are among the main pillars of the education program. The course discusses topics including the theory of machine learning; probability tools; statistical interference and regression techniques; unsupervised methods such as Principal Component Analysis, hierarchical cluster, and k-means; supervised methods such as K-nearest neighbors, Support Vector Machines, and Multi-Layer Neural Networks; and associative memories. The course consists of lectures, individual and group assignments, and participation in external competitions. The course requires students to have background knowledge in Python programming, elementary calculus, and basic statistics as a prerequisite.
Language(s) of Instruction
English
Host Institution Course Number
30412
Host Institution Course Title
MACHINE LEARNING
Host Institution Campus
University of Commerce Luigi Bocconi
Host Institution Faculty
Host Institution Degree
Host Institution Department
Decision Sciences
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