COURSE DETAIL
COURSE DETAIL
COURSE DETAIL
Global Intercultural Management explores different aspects of intercultural management, including teams, leadership, Human Resource Management, values, culture, and negotiations. The units are designed to develop student's abilities to compare and analyze the reasons for fundamental differences, in intercultural management and governance practices that exist amongst key organizations and societies around the world. Studies focus on comparative analysis of combinations of cultures (societies and public and private governance) across Nations, corporations and Non-Governmental Organizations (NGOs) and Inter-Governmental Organizations (IGOs). These fundamental understandings are essential to successfully shaping policies and decisions for executives and managers in a much globalized world. Students are challenged to explore and explain intercultural issues that influence and impact global management. Students have the opportunity to develop a deeper knowledge about how culture shapes management practices in international organizations. Academic inquiry is explored through the examination of the following units: The Global Challenge Unit; Culture and Intercultural Management Unit; Organizational Culture –Global Interaction Unit; Values and Culture: Impact and Influence Unit; Intercultural Communication and Cultural Competence Unit; Leadership Foundation and Styles– Effective Multicultural Teams Unit; International Management – HR Strategies Unit; Role of the Global Manager.
COURSE DETAIL
COURSE DETAIL
COURSE DETAIL
This course provides an introduction to the basic theories for understanding consumer behavior. Unlike in traditional business management courses, students dig deeper into fundamental psychological theories that shed invaluable light on how consumers make choices. Using a variety of methods, students explore the entire consumer experience from seeking information, evaluating it, and using it to make strategic decisions. Students learn how this information can be used to form attitudes and influence behavior. Using real-world case studies, students have the tools to apply the course content to real-world business scenarios.
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In today's information-driven economy, firms increasingly rely on data pertaining to markets, products, and consumer behavior to inform strategic decision-making in areas such as pricing, advertising, and customer targeting. When correctly used, these data serve as critical inputs for developing effective marketing strategies. This course equips students with the analytical tools and methodological frameworks necessary to leverage such data for strategic marketing applications. The emphasis is on secondary data, i.e., data generated from actual consumer behavior or firm-level decisions. Examples include aggregate market-level data (e.g., car sales statistics), disaggregate panel data (e.g., household grocery purchases), and individual-level digital traces (e.g., online clickstream data). In contrast, primary data, which are collected through surveys or conjoint studies specifically for a particular research purpose, are covered in the Marketing Research class. Prerequisites: background knowledge on statistics, economics, and econometrics, as well as data analysis and relevant coding skills.
COURSE DETAIL
COURSE DETAIL
This course is a study of capital markets and financial asset valuation. Topics include: instruments and markets; arbitration and fixed income assets; interest rate term structure; asset valuation under uncertainty; evaluation of derivatives; portfolio selection under uncertainty; mean-variance portfolio selection; and the capital asset pricing model (CAPM).
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The landscape of financial institutions has dramatically changed since the 2008-09 global financial crisis. The regulatory framework applicable to financial institutions has changed accordingly, to provide stricter responses and render institutions more resilient. In light of these changes, the course focuses on the main issues faced by banks and insurance companies over the last two decades. These include funding and investment strategies as well as risk management and performance measurement, together with the rise of new types of financial institutions such as FinTech and non-bank lenders. The course analyzes topics including the banking industry today: players, strategies, and regulation; liabilities management and credit policy in banking: financial instruments and business practices; banking business and risk management, focusing on credit risk and the NPL issue; financial statement analysis and performance measures in banking; Insurance process and insurance premiums ;risk and capital management for insurers; and financial statement analysis and performance measures in insurance. Background knowledge of statistics (mean, variance, covariance, OLS) and portfolio theory is highly recommended. Furthermore, knowledge and application of financial mathematics (fixed income pricing, and duration measures) is highly recommended.
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