Business Administration

This course provides a study of corporate strategies in global industries. In the first part, it provides basic concepts and knowledge about the internationalization of corporations and the international business environment. Next, it gives students opportunities to analyze the mode of entry into foreign markets and the stages of globalization. It examines the relationship between industry environment and globalization. In the last part, it deals with issues about functional decision-making in global industries.

This course offers a study of the laws and institutions that regulate European business activity. It examines the historical background of European integration, the issues encountered in EU expansion, and the cultural differences among the European countries. Other topics of study include: managerial and consumer behavior differences, cultural dimension theories of Hofstede and Hall, standardization and adaptation of the Common Market, cultural and linguistic barriers to standardization, the Central Bank of Europe and the Euro zone, and the future of Europe and the EU. Prior course work in business organization is advised.

The course provides an introduction to macro-international trade theory and micro-international trade practice. It explores the history and development of China's foreign trade operations, including its challenges, achievements, and potential business opportunities. The course examines both the theory and practice of foreign trade in order to show the direction the country is moving in terms of its trade operations.

This course considers the economic potential of Big Data and AI. It begins by describing the rise of Big Data and the burgeoning field of AI, and proceeds to consider the implications of these new technologies for managers and for society as a whole. With this foundation, students examine managerial decision-making using data analytics. The course provides students with an understanding of the foundational elements of data analysis and the use of statistical thinking in the context of managerial decision-making in today’s age of big data. It is important to note that the course is primarily conceptual and analytical, rather than technical, and does not cover programming techniques. The tools developed in the course are the interpretation and evaluation of data analytics, and managerial decision-making based on such analytics.

This course introduces how basic individual and group processes affect people in organizations. Major theories and models in key areas of organizational behavior are examined, including group dynamics, motivation, stress, communication, conflict, power, strategy, structure, and change management. Tutorials emphasize the application of theories, through exercises and case studies.

This introductory course takes a macro-level view of the hospitality, tourism, and real estate industries. The primary objectives of this course are threefold. First, this course discusses the historical developments, business models, and management structures of lodging, restaurant, managed service, casino/gaming, meetings / conventions / expositions, recreation, club, theme park, cruise, airline, and other hospitality and tourism organizations. Second, experiential learning opportunities are provided to help students understand the operations of hospitality organizations and the importance of service quality. The course also introduces students to the business world of real estate, including terminology, transaction process, issues, players and activities in the real estate industry. Third, the course prepares students for future development of leadership competencies with descriptions of the key management functions and the characteristics and practices of leaders and managers. Students will also learn about some of the most important business / tourism ethics principles and corporate social responsibilities.

This practical course builds the communication skills needed to succeed in today's competitive marketplace. It requires regular attendance as much of the of class time is spent working in groups to apply principles and strategies discussed in the course readings. The goals of this course are to competently handle business communication situations requiring such qualities as tactfulness, firmness, persuasiveness, and ethical behavior; to communicate in a responsible professional manner; to communicate in a concise, clear, intelligent manner; to operate in team-based projects in a competent, cooperative and constructive manner; to give oral presentations, either extemporaneous or impromptu, that are well-organized, clear, and understandable; and that use effective visuals; to demonstrate knowledge of the purpose, content, organization, and format of proposals and recommendation reports; to produce written documents that are free of errors; to format written documents that are easy to read and that are professional looking; to analyze communication situations and audiences to make choices about the most effective and efficient way to communicate and deliver messages; to provide feedback, accept feedback, and use feedback to improve communication skills; to write business documents that are grammatically correct and use appropriate business style; and to develop effective interpersonal communication skills.