Communication

Using multidisciplinary approach – including philosophy, sociology, political science, psychology, management, anthropology, communication, history, and law - to provide a better understanding of how the Internet works and how people on the Internet tend to behave. We not only look back at the past, but also need to grasp now, and at the same time look to the future. Ultimately, we will find that it is ideas that change the world, not just technology, capital or institutions.

This course will first lead students to be familiar with mainstream English media from home and abroad, such as China Daily, CGTN, Xinhua News Agency, New York Times, Washington Post, Wall Street Journal, CNN, BBC, South China Morning Post, etc. Social media such as popular English-language or bilingual video programs on Douyin (TikTok), Bilibili, Little Red Book and YouTube will be included. Students can not only understand the latest developments of global news, but also can form their own critical views on the world media and compare the similarities and differences between Chinese media and Western media. Secondly, this course will also select typical or hot cases to explain news production and news reporting skills. Finally, the course will take students majoring in different foreign languages through extensive practice in news making. This course is a practical course for reporting China and the world in English, bilingual or multilingual. The learning effect is based on the international news works produced through the semester.

The primary objective of this course is to enable each student to improve in their demonstration of effective public speaking skills in English.

This course helps students master the basic theories and key viewpoints of organizational communication and guide students in applying relevant theories to analyze organizational communication phenomena and problems.

This course examines problems and concerns relating to the laws, and ethical issues that affect journalists and the journalism profession. While the lectures and coursework focus on Hong Kong, they also examine key global developments.

This class covers how to conduct investigative journalism from a methodological standpoint. It focuses on distinguishing what constitutes investigative journalism in differentiation from other various forms of journalistic reporting. The course analyzes current news articles and media and discusses the ethical values and practices of journalistic work. This class involves project-based work in which the student will design and conduct their proper investigative project.

Negotiation is a cornerstone skill in both personal and professional realms, influencing outcomes from business deals to interpersonal relationships. By adopting the Harvard Negotiation Project framework, this course aims to empower students with the knowledge, strategies, and practical techniques necessary to excel in various negotiation scenarios, fostering mutually beneficial agreements and sustainable relationships. Topics include the basic principles of negotiation, development of effective communication skills, application of analytic frameworks, and navigation of power dynamics, which will allow students to foster the needed skill sets for successful negotiation. 
 

New media empowerment game in the public space of private and public interests, affects the development of advertising, public relations and media industry.  To understand the meaning and mechanism of public expression, communication from the public narrative and public opinion are needed. It also needs to conduct in-depth study of power relations and power of emotion expression under the environment of Internet.

This course aims to help students build a correct understanding of the relationship between communication, media, and society. It enables them to grasp the evolution of media in society and apply appropriate cognitive frameworks and methods to analyze key media phenomena and communication issues in societal contexts. Students will develop a comprehensive and accurate understanding of the interaction between media and society, along with a foundational understanding of classic communication and social theories. Through this course, students will gain basic knowledge of communication theory, media literacy, and media critique skills.