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Discipline ID
c25cc98e-a6d8-4735-9671-bdf8e98af8d9

COURSE DETAIL

CAREER BUILDING
Country
Hong Kong
Host Institution
Hong Kong University of Science and Technology (HKUST)
Program(s)
Hong Kong University of Science and Technology
UCEAP Course Level
Lower Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
19
UCEAP Course Suffix
UCEAP Official Title
CAREER BUILDING
UCEAP Transcript Title
CAREER BUILDING
UCEAP Quarter Units
1.50
UCEAP Semester Units
1.00
Course Description
This course aims at empowering students in making rewarding career choices by 1) introducing the career planning process, 2) enhancing their understanding of the current job market and employers' expectation, and 3) equipping them with essential and practical job search skills like CV writing, interview, aptitude test, group discussion, etc. so as to increase their competitiveness. Experiential learning opportunities and personalized feedback will be provided to prepare students for the recruitment process. Seasoned practitioners from different sectors will be invited to shed light on recruitment criteria and industry updates. Graded P/NP only.
Language(s) of Instruction
English
Host Institution Course Number
GNED2510
Host Institution Course Title
CAREER BUILDING
Host Institution Course Details
Host Institution Campus
HKUST, General Education
Host Institution Faculty
Host Institution Degree
Host Institution Department
General Education
Course Last Reviewed

COURSE DETAIL

COMPLEXITIES OF LEADERSHIP AND FOLLOWERSHIP MODELS
Country
Taiwan
Host Institution
National Taiwan University
Program(s)
National Taiwan University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
110
UCEAP Course Suffix
UCEAP Official Title
COMPLEXITIES OF LEADERSHIP AND FOLLOWERSHIP MODELS
UCEAP Transcript Title
LEADERSHIP MODELS
UCEAP Quarter Units
4.50
UCEAP Semester Units
3.00
Course Description

This course on leadership and followership addresses the challenge of having and following a sense of direction that is anchored in why an organization exists in the first place and for whom and what its products serve. It draws on the three perspectives of authentic, pioneering and legacy leadership to explore opportunities for leadership to have a constructive impact both on oneself and one’s own, and those beyond the boundaries of one’s own sphere. The course encourages a deeper understanding of leadership and leading/following dynamics by stimulating students' own reflections. The teaching format is interactive, and students are expected to actively participate in all elements of the course, including interactive lectures, classroom or small-group discussions, case work and workshops. Students are expected to be familiar with the material in standard leadership textbooks, such as: DuBrin, Andrew J. PRINCIPLES OF LEADERSHIP; Northouse, Peter G. LEADERSHIP – THEORY AND PRACTICE; Yukl, Gary LEADERSHIP IN ORGANIZATIONS; Bass, Bernard M. & Ruth Bass, THE BASS HANDBOOK OF LEADERSHIP; THEORY, RESEARCH & MANAGERIAL APPLICATIONS.

Language(s) of Instruction
English
Host Institution Course Number
GMBA7083
Host Institution Course Title
THE COMPLEXITIES OF LEADERSHIP AND FOLLOWERSHIP
Host Institution Campus
Host Institution Faculty
Host Institution Degree
Host Institution Department
Global MBA
Course Last Reviewed
2022-2023

COURSE DETAIL

CORPORATE MARKETING
Country
China
Host Institution
Fudan University
Program(s)
Fudan University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
158
UCEAP Course Suffix
UCEAP Official Title
CORPORATE MARKETING
UCEAP Transcript Title
CORPORATE MARKETING
UCEAP Quarter Units
3.00
UCEAP Semester Units
2.00
Course Description

The course provides an overview of the knowledge, theories, and skills related to corporate marketing. The course covers the need to strengthen corporate marketing management in the process of developing a socialist market economy; analysis of the marketing environment; purchase behavior of the market; integrated marketing decisions; basic procedures, methods, and strategies of marketing activities; and marketing management problems.

Language(s) of Instruction
Chinese
Host Institution Course Number
JOUR130058
Host Institution Course Title
MARKETING
Host Institution Course Details
Host Institution Campus
Host Institution Faculty
Xiaoyue Cai
Host Institution Degree
Host Institution Department
Journalism
Course Last Reviewed
2020-2021

COURSE DETAIL

ASSET MANAGEMENT
Country
United Kingdom - England
Host Institution
King's College London
Program(s)
King's College London
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
134
UCEAP Course Suffix
UCEAP Official Title
ASSET MANAGEMENT
UCEAP Transcript Title
ASSET MANAGEMENT
UCEAP Quarter Units
6.00
UCEAP Semester Units
4.00
Course Description

Asset managers play an important role within the economy – facilitating effective saving for individuals and institutions, making financial markets more efficient, and allocating capital to firms and entrepreneurs. This course provides an overview of this process from the industry perspective, providing the knowledge and skills needed to manage assets. It introduces the analysis and valuation of securities in the major asset classes, and examines the investment process and how managers construct portfolios which add value for their clients, in theory and in practice.

 

Language(s) of Instruction
English
Host Institution Course Number
5QQMN532
Host Institution Course Title
ASSET MANAGEMENT
Host Institution Campus
Host Institution Faculty
Host Institution Degree
Host Institution Department
Business
Course Last Reviewed
2021-2022

COURSE DETAIL

MARKETING
Country
Korea, South
Host Institution
Yonsei University
Program(s)
Yonsei University Summer
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
120
UCEAP Course Suffix
S
UCEAP Official Title
MARKETING
UCEAP Transcript Title
MARKETING
UCEAP Quarter Units
4.50
UCEAP Semester Units
3.00
Course Description

This course offers an introduction to marketing. The course aims to introduce key concepts in marketing; enable students to become conversational in marketing and foster an understanding of how firms employ various marketing strategies. It educates on the tools/methods to make decisions in complex marketing situations.

Language(s) of Instruction
English
Host Institution Course Number
IEE2028
Host Institution Course Title
MARKETING
Host Institution Campus
Yonsei International Summer School
Host Institution Faculty
Host Institution Degree
Host Institution Department
Business & Economics
Course Last Reviewed
2024-2025

COURSE DETAIL

INVESTMENT FUND MANAGEMENT
Country
China
Host Institution
Fudan University
Program(s)
Fudan University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
119
UCEAP Course Suffix
UCEAP Official Title
INVESTMENT FUND MANAGEMENT
UCEAP Transcript Title
INVESTMNT FUND MGMT
UCEAP Quarter Units
4.50
UCEAP Semester Units
3.00
Course Description

The class goes through main aspects of asset management. It covers a variety of asset classes and also goes over Modern Portfolio Theory. It is a comprehensive course on investing in different securities and accessing different investor profiles and risk preferences. It also dives into security selections, security timing, diversification, and rebalancing. This course represents a broad study of the financial markets. Topics include mutual funds, hedge funds, private equity funds, pension funds, regulatory agencies, investment fund trading strategies, ownership structure and fund manager performance assessment. This course prepares students for other advanced finance courses in investments. Students are expected to have working knowledge of algebra, statistics, and Microsoft Excel. References: Zvi Bodie, Alex Kane and Alan J. Marcus, INVESTMENTS; John C. Hull, RISK MANAGEMENT AND FINANCIAL INSTITUTIONS. Suggested readings include The Wall Street Journal, Financial Times, Economist, etc. 

Language(s) of Instruction
English
Host Institution Course Number
MANA130349.01
Host Institution Course Title
INVESTMENT FUND MANAGEMENT
Host Institution Course Details
Host Institution Campus
Host Institution Faculty
Host Institution Degree
Host Institution Department
Management
Course Last Reviewed
2021-2022

COURSE DETAIL

ENTREPRENEURSHIP AND INNOVATION IN EMERGING ECONOMIES
Country
Netherlands
Host Institution
Wageningen University and Research Center
Program(s)
Wageningen University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
102
UCEAP Course Suffix
UCEAP Official Title
ENTREPRENEURSHIP AND INNOVATION IN EMERGING ECONOMIES
UCEAP Transcript Title
ENTREPRENINNOVATION
UCEAP Quarter Units
5.00
UCEAP Semester Units
3.30
Course Description

This course exposes students to developing innovative and entrepreneurial responses to complex problems. The course reviews recently established theories of entrepreneurship and innovation at individual, organizational, and institutional levels in emerging economy contexts.  Time is spent analyzing local, regional, and global issues facing entrepreneurs and organizations/institutions supporting entrepreneurship and innovation, with a special focus on issues related to food and agricultural sectors. Some prior field experience in emerging economies constitutes an advantage for the students in implementing the course activities.

Language(s) of Instruction
English
Host Institution Course Number
BMO55806
Host Institution Course Title
ENTREPRENEURSHIP AND INNOVATION IN EMERGING ECONOMIES
Host Institution Campus
Wageningen University
Host Institution Faculty
Host Institution Degree
Host Institution Department
Business Management and Organisation
Course Last Reviewed
2022-2023

COURSE DETAIL

ESCI: INTERNATIONAL EXPANSION
Country
Spain
Host Institution
Pompeu Fabra University
Program(s)
International Business Economics
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
178
UCEAP Course Suffix
UCEAP Official Title
ESCI: INTERNATIONAL EXPANSION
UCEAP Transcript Title
ESCI:INTL EXPANSION
UCEAP Quarter Units
3.00
UCEAP Semester Units
2.00
Course Description
This course focuses on various entry strategies of multinationals, as well as small, and medium-sized companies, into international markets. It examines the challenges, opportunities, and risks that managers face in difficult environments and the steps companies take to establish a successful and sustainable presence abroad. Other topics include: export diagnosis preparation, low-cost market entry modes, exporting through intermediaries, foreign investment, and countertrade.
Language(s) of Instruction
English
Host Institution Course Number
44203 / 51281
Host Institution Course Title
INTERNATIONAL EXPANSION
Host Institution Course Details
Host Institution Campus
Pompeu Fabra University
Host Institution Faculty
Host Institution Degree
Host Institution Department
ESCI International Business (Escola Superior de Comerç Internacional)
Course Last Reviewed

COURSE DETAIL

JAPANESE SOCIETY AND BUSINESS
Country
Japan
Host Institution
Keio University
Program(s)
Keio University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
113
UCEAP Course Suffix
UCEAP Official Title
JAPANESE SOCIETY AND BUSINESS
UCEAP Transcript Title
JAPAN SOC&BUSINESS
UCEAP Quarter Units
3.00
UCEAP Semester Units
2.00
Course Description
This course analyzes contemporary Japanese society and business from an ethical perspective. Through lecture and case discussion, the course looks for a balancing point of culturally contextualized management and globally acceptable norms for future international business. The course also discusses the strong points of Japanese style management which could be transferable to other cultures, and the weak points which would be universally unacceptable.
Language(s) of Instruction
English
Host Institution Course Number
N/A
Host Institution Course Title
JAPANESE BUSINESS AND SOCIETY
Host Institution Course Details
Host Institution Campus
Keio University
Host Institution Faculty
Host Institution Degree
Host Institution Department
International Center
Course Last Reviewed

COURSE DETAIL

MARKETING MANAGEMENT
Country
Korea, South
Host Institution
Korea University
Program(s)
Korea University
UCEAP Course Level
Upper Division
UCEAP Subject Area(s)
Business Administration
UCEAP Course Number
105
UCEAP Course Suffix
UCEAP Official Title
MARKETING MANAGEMENT
UCEAP Transcript Title
MARKETING MGMT
UCEAP Quarter Units
4.50
UCEAP Semester Units
3.00
Course Description

The course covers the nature, scope, and role of the marketing in business practice. It includes a study of marketing concepts, as well as developing and implementing effective marketing plans.

Language(s) of Instruction
English
Host Institution Course Number
BUSS205
Host Institution Course Title
MARKETING MANAGEMENT
Host Institution Campus
Host Institution Faculty
Host Institution Degree
Host Institution Department
Business Administration
Course Last Reviewed
2022-2023
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