Business Administration

This course prepares students to enter the ever-evolving 'world of work' by exploring the dynamics that influence current and future employment trends and how to respond to these evolutions through self-adaptation. Students explore the socio-economic and business environment that futurists anticipate for the next decade and develop career strategies to address the challenges posed by the rapidly evolving work environment. Students acquire the necessary skills in interpersonal communication, relationships, group discussions, and presentations to effectively respond to the demands of a more fluid and dynamic global work environment. 

The course is more than a language course as it also explores socio-pragmatic competence in professional settings through development of discourse analysis and strategies, identification of both general and specific needs and requirements in given and ever-evolving situations and development of constructive approaches to satisfying those needs based in part on multicultural perspective and sensitivity. 

This course introduces data science techniques to harness financial data for making sound financial decisions or answering questions of financial interests. It combines tools used in a variety of fields (finance, economics and statistics). Students will finish the course equipped with a workman’s familiarity with the tools of financial data science, facility with financial data handling and statistical programming, and—hopefully—a good understanding of what decisions you want to make, or what questions you want to ask and how best to do it with econometric tools and financial data.

This course provides students with the knowledge and skills commonly adopted in practice to implement Enterprise Risk Management (ERM) framework utilizing risk management qualitative and quantitative methods. The course addresses how to identify, assess, control, and respond to risks for an enterprise and also integrates risks with business strategy to improve performance. In addition, the course identifies environmental, social, and governance (ESG) related risks to be incorporated into ERM framework. Last, this course introduces the practical implementation and application of financial risk management covering market, liquidity, credit, and operational risk measurement and management from the viewpoint of financial institutions.

This business course covers entrepreneurial thinking, the entrepreneurial process, theoretical models related to entrepreneurial mindset, business modeling, principles of Agile Modeling, the phenomenon of leadership, challenges of entrepreneurial leaders, and schools of leadership.

The course focuses on introducing students to the knowledge and application of key marketing concepts and tools used by organizations. The course emphasizes the consumer and value creation fundamentals of developing marketing strategies and tactics.

This course explores how global “Unicorn” startups, such as OpenAI, Uber, Airbnb, ByteDance, SpaceX, and Taiwan’s Appier and Gogoro, evolved from early ideas into billion-dollar enterprises. Using the proven frameworks of Silicon Valley’s start-up ecosystem, the course emphasizes the Business Model Canvas and customer development methodology to ensure strong product–market fit and effective pivoting strategies. Through a team-based, hands-on approach, students form startup teams, test business hypotheses outside the classroom, and refine their models through direct feedback from professors, entrepreneurs, and investors. The course provides real-world experience in building scalable ventures, culminating in the creation of a viable business model ready for competition or seed funding opportunities.

This course is part of the Laurea Magistrale degree program and is intended for advanced level students. Enrollment is by permission of the instructor. The student is expected to understand the functions and processes of transformations within the media industries and the innovations connected to new digital technologies applied to creative industries.

The digital revolution has fundamentally reshaped our world, transforming how we create, distribute, and consume everything from news and entertainment to social connections. This course is an in-depth exploration of the economic principles and models that govern this new landscape. The course is focused on two of the most important media industries, music and video. Each of them is introduced and analyzed in the value chain, all the relevant typologies of players, and how the technological evolution and the changes in consumer habits are influencing the markets’ dynamics and their structure.

This course examines how people make predictable and repeatable mistakes in financial decision-making. It looks at the nature of these mistakes and their origin, using insights from psychology, neurosciences and experimental economics on how the human mind works. It considers how understanding the functioning of the human mind allows us to design a better world—in particular, better stock markets, retirement and healthcare systems.